PRICING OVERVIEW

Sign-shop pricing — what does what actually cost?

Honest price ranges and all cost factors for the four most common sign-shop services. Plus an AI quick-calculator for your specific job.

Most pricing research ends in the 'from €99' versus '€20,000+' grey zone — useless for real quoting. This page shows realistic 2026 market prices based on industry data and PlotonIQ calculations.

The four most common services: vehicle graphics, film (window/shop-front), illuminated signs and company signs. Each has a dedicated cost page with a price table, example calculation and price-driver explanation.

AI QUICK-CALCULATOR

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Describe your job in free text or by voice. The PlotonIQ AI calculates material, labour and price in 30 seconds — with the rationale for your customer.

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PRICE DRIVERS

What really drives every sign-shop price

Material & waste

Film in m², LED modules per piece, profiles by metre. Waste runs 15% (large format) to 40% (complex contours) and hits the price directly.

Labour & hourly rate

2026 regional hourly rates range from €55/h (east, simple plot work) to €120/h (Rhine-Main, LED electrics). Installation time is often underestimated.

Travel & logistics

Two crew, 150 km, van — that's €250–400 in travel alone. Clarify flat fee or per-kilometre billing before accepting the job.

Permits & statics

Light box on a facade = building permit. Large sign = structural engineering. Most shops forget these — they eat the margin.

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